Understanding Nicotine Levels
Learn the differences in vape nicotine strengths, how to reduce intake, and compare vape vs cigarette nicotine levels. Find nicotine-free and high-nic vapes.

As vaping continues to gain popularity, especially among people looking for alternatives to smoking, understanding nicotine levels in vapes has become a critical topic. Knowing what is in your vape liquid is essential for both those seeking to make the switch from smoking and beginners exploring vaping for the first time.
In this guide, we break down everything you might need to know about nicotine strengths of vape liquids, how they compare to traditional cigarettes, and how you can reduce your nicotine intake with vapes over time.
What is Nicotine in Vaping?
Nicotine is an addictive chemical found in tobacco. In vaping, it is included in e-liquids(also called vape juice). Unlike cigarettes, however, you can choose how much nicotine you consume or even go nicotine-free. In vaping, you are in control of how much nicotine you consume as opposed to cigarettes, which have a fixed nicotine level.
Vape liquids are available in varying nicotine levels, which are measured in milligrams per millilitre(mg/mL) or as a percentage. For instance, a 50mg/ML e-liquid contains 50 milligrams of nicotine per milliliter of vape juice. 50mg/ML when converted to percentage translates to 5 per cent nicotine. The rate, like 5 per cent in this case, indicates the proportion of nicotine by volume in the e-liquid, while the mg/ML indicates the actual amount of nicotine in a specific volume of liquid.
Nicotine Strengths in Vape Liquids: A Breakdown

Vape nicotine levels, as indicated earlier, vary widely, allowing you to customize your vaping experience. Here is a quick Overview:
1. 0mg (Nicotine-Free)
- For whom? Ideal for social vapers or those trying to quit nicotine entirely.
- Benefits: No addictive component. The 0mg label indicates that the vape liquids have no nicotine at all, making them suitable for flavor lovers.
2. 3 mg (Very Low Nicotine)
- For Who? Suitable for light smokers or those seeking to reduce their nicotine Intake.
- Vaping experience: Very mild throat hit.
3. 6mg (Low Nicotine)
- For whom? Suitable for casual smokers(maximum of 10 cigarettes per day).
4. `12mg(medium)
- For who? Moderate smokers(10-20cigarettes/day)
- Balanced: Stronger nicotine hit, without being too overwhelming.
5. 18mg or more (High Nicotine)
- For who?: Heavy smokers transitioning to vaping.
Note: Nicotine Salts, a newer form of vape liquid, come in higher strengths(20mg-50mg) but provide a smoother throat hit and a faster nicotine delivery. If you are looking for high nicotine strengths, nicotine salts will work for you.
Vapes with Nicotine Vs. Vapes without Nicotine
Choosing between vapes with nicotine and nicotine-free options depends on your goals.
Vapes with Nicotine
- Designed to help smokers transition. Vapes with nicotine are available in different nicotine strengths, allowing you to choose your preferred nicotine level. Smokers seeking to quit smoking start with vapes with high nicotine strengths and transition slowly to those with low nicotine until they are finally able to stop altogether.
- Available in freebase nicotine or nicotine salt options. Freebase nicotine has a more throat hit and higher vapor production, while nicotine salts offer a smoother experience and faster nicotine absorption. Freebase e-liquids are best suited to be used with high-power sub-ohm setups, while nicotine salts are best suited to be used with pod systems.
What Vapes Have No Nicotine?
These contain flavored e-liquids with 0mg Nicotine. The 0mg Label indicates they do not contain any amount of nicotine at all.
- They are suitable for anyone looking just to enjoy vaping without the addictive component, or vapers who prefer being in control of how much nicotine they need in their e-liquids.
- They are mostly freebase e-liquids. Most of the 0mg e-liquids, such as the Dooozy Seriously, come in 120 mL bottles, but the e-liquids inside the bottles are only filled to 100mL. This allows you to add nic shots that add nicotine to the e-liquid.
Vape Liquid With Nicotine Delivery: What Does That Mean?
Nicotine delivery refers to how efficiently or quickly the vape liquid delivers nicotine to your bloodstream. Two main types of vape liquids affect this:
1. Freebase Nicotine
Freebase nicotine has a slower absorption rate but provides a more substantial throat hit, which makes it ideal for those seeking a cigarette-like feeling. Ex-smokers are the biggest fans of this type of nicotine as it provides them with a familiar cigarette feeling.
2. Nicotine Salts
Nicotine Salts have a smoother inhalation, but at higher strengths. They provide a faster nicotine delivery just as cigarettes do. The only difference is that they are a bit gentler to the throat than cigarettes.
Comparing Nicotine Levels in E-Cigarettes and Traditional Cigarettes
Understanding how e-cigarettes compare to traditional cigarettes is essential, especially if you're switching for health or control reasons. According to a study conducted, it was estimated that 15 puffs from cig-a-likes/pods and about 10 puffs from tank devices would deliver similar nicotine levels as those of typical cigarettes (~1 mg).
How to Reduce Nicotine Intake with Vapes

One of the significant advantages that vapes have over cigarettes is control. You can gradually reduce your nicotine levels to minimize dependence. Here is how:
1. Start with a Suitable Nicotine Level
If you are a heavy smoker, start with a 12-18mg e-liquid or nicotine salts at 20-50mg. Disposable vapes are also a great place to start, as most of them have a 50mg nicotine level. If you are a casual smoker, start at 6mg or lower.
2. Step Down Gradually
- Move from 18mg → 12mg → 6mg → 3mg → 0mg.
- Each step can take weeks or months, depending on your comfort. Move at your own pace.
3. Track Your Usage
- Keep a vape diary or use apps to monitor puffs every day. This will need some level of discipline, be true to yourself.
- Set realistic and achievable goals to decrease gradually.
4. Switch to Lower Nicotine Pods of Juices
Disposable brands such as the Elf Bar BC 10000 Puffs and Tugboat Master come in low nicotine options of upto 2%. Vape liquids from brands such as Ultimate Juice also come with low nicotine strengths.
5. Try Nicotine-Free Vaping
Once you are comfortable at 3mg or less, give 0mg vaping a try.
Factors That Influence Nicotine Absorption in Vaping
Even at the same nicotine strength, individual experiences can vary. Several factors affect how much nicotine you absorb when vaping:
- Device Power: Sub-ohm devices deliver more vapor, possibly more nicotine per puff. If you are looking for a more substantial nicotine hit, then you can consider buying a sub-ohm kit.
- Inhalation Style: Mouth-to-lung (MTL) hits are closer to smoking, while direct-to-lung (DTL) provides larger clouds. MTL style delivers less vapor and a more subtle throat hit, while DTL produces larger clouds and a smoother and warmer experience.
- Frequency of Use: More frequent puffs mean more nicotine intake.
- Juice Composition: Nicotine salts absorb faster than freebase nicotine.
Popular Vape Brands Offering Varied Nicotine Levels
At Moran Vapes, we stock some of the best brands with different nicotine strengths that cater to the needs of every vaper. Some of the popular options include:
- Elf Bar: Elf Bar vapes, such as the Elf Bar BC 10000 Puffs, are available in both 20mg/ml and 50mg/ml options, which cater to vapers looking for high nicotine and low nicotine.
- Tugboat: The Tugboat Master brand has vapes with low nicotine strengths (2%) suitable for vapers looking for a low-nicotine vape.
- Doozy Vape Serious: Available in 0mg Nicotine, making it ideal for anyone looking to enjoy chasing the clouds with no nicotine or those seeking to quit smoking entirely.
Choose the Right Nicotine Strength For You
When it comes to nicotine strengths in vape liquids, we cannot say there is a specific size that fits perfectly. The beauty of vaping lies in customisation and control. Whether you’re trying to quit smoking, cut down on nicotine, or simply enjoy flavored clouds without the addiction, there's a vape product suited for your goals